F&I Products / Automotive

Automotive F&I Products, Training and Support built around your store.

Strong F&I products are not just items sold in the finance office. They protect customers, drive penetration and profitability, and shape long-term dealership strategy. Elite FI Partners helps dealerships build stronger F&I product portfolios, supported by training, process, transparency, and a long-term plan, so the product shelf becomes a durable growth engine rather than a line of one-time transactions.

The product shelf

Automotive F&I Products

Vehicle Service Contracts

Protects: The mechanical repair cost of the vehicle.

For customers: Predictable repair costs and peace of mind during ownership.

For dealers: The stable, primary product line and a core reinsurance input.

Learn more →

GAP Protection

Protects: The gap between an insurance payout and the loan or lease balance.

After a total loss, GAP covers what the customer still owes once insurance has paid. We offer it three ways: Standard GAP at the lower cost per contract, where a cancellation refund is charged back to your store; No Chargeback GAP, where after 90 days the administrator pays cancellation refunds instead of your store; and GAP Plus, which adds a $1,000 credit toward the customer’s replacement vehicle. Click through to price them side by side on your own numbers and see which one makes more sense for your store.

For customers: Protection from owing on a vehicle they no longer have after a total loss.

For dealers: A high-attach product that supports penetration and PVR.

Compare GAP options →

Tire & Wheel Protection

Protects: Tires and wheels damaged by road hazards.

Potholes, nails, glass and road debris are a matter of when, not if. Tire & Wheel Protection repairs or replaces a tire or wheel damaged by a road hazard, so your customer gets back on the road without an out-of-pocket bill. For your store it is an easy product to present on nearly every deal, with predictable claims.

For customers: Covered repairs and replacements without surprise out-of-pocket cost.

For dealers: A strong ancillary with predictable claims economics.

Appearance Protection

Protects: Paint, fabric, and interior surfaces.

Our premium exterior protection is an aviation-grade ceramic coating with graphene. It bonds to the clear coat for an ultra high-gloss, anti-static finish that dirt and grime have a hard time sticking to, and it protects at temperatures up to 700°F. For high-end and specialty vehicles there is a two-part 9H ceramic system with a superhydrophobic finish that repels water, dirt and ice. Inside, a stain guard protects leather, vinyl, fabric and carpet from spills, ink and dye transfer and UV fading. The warranty transfers to the next owner, and claims carry a $0 deductible.

For customers: Keeps the vehicle looking newer and protects resale appearance.

For dealers: A high-margin product and a solid reinsurance line item at volume.

Learn more →

Key Replacement

Protects: Lost, stolen, or damaged keys and fobs.

A modern smart key or fob can cost up to $800 to replace and program. Key Replacement repairs or replaces a lost, stolen or damaged key or fob, with benefit levels of $400 or $800 per occurrence and one claim allowed in any 12-month period. It is a low-cost product every customer understands the moment you mention it, which makes it an easy yes on almost every deal.

For customers: Avoids the high cost of modern key and fob replacement.

For dealers: A low-cost, easy-yes anchor with high attach rates.

Learn more →

GPS / Theft Protection

Protects: The vehicle against theft, with recovery support.

We partner with LoJack and CarChief. LoJack pairs a GPS device and customer app with stolen vehicle recovery support, and dealers can preload it to protect inventory on the lot, with up to $10,000 of coverage per preloaded vehicle. CarChief combines GPS tracking with vehicle diagnostics and service reminders that keep customers coming back to your store. Both give the customer real-time location and recovery help, and give you a reason to stay in touch long after the sale.

For customers: Recovery help and connected-car peace of mind.

For dealers: Clean claim economics and a post-sale retention touchpoint.

Learn more →

Deposit Protection

Protects: The customer deposit at the point of sale.

For customers: Reduces friction and reinforces a confident buying decision.

For dealers: A simple ancillary that rounds out the menu.

Learn more →

EV / Hybrid Coverage

Protects: The high-voltage battery, charging system, and electric drive unit.

EVs and hybrids are a fast-growing share of dealer inventory, and we have coverage built for them, including Tesla on select programs. Cover the high-voltage battery on its own, write full exclusionary coverage with the battery included, or write full exclusionary coverage and add the battery as an option. Whichever fits the vehicle and the customer, the parts a standard contract leaves out are covered.

For customers: Coverage for the components a standard contract often excludes.

For dealers: Purpose-built protection for a growing share of inventory.

Learn more →
Why it matters

Why F&I products matter.

Customer experience

The right coverage, clearly explained, turns the finance office into help instead of a hurdle.

Product penetration

A focused, relevant menu lifts how many customers say yes to genuinely useful protection.

PVR

Stronger penetration and product mix move product-per-vehicle-retailed revenue over time.

Reinsurance performance

Consistent production and claims behavior are the inputs behind a long-term participation strategy.

Customer retention

Covered customers return to the service drive, and eventually to the showroom.

Finance office confidence

Managers present with conviction when the products are strong and they understand them.

Dealership profitability

Done right, products add durable profit without compromising the customer relationship.

Built for everyone who shapes the product shelf
  • Dealer principals shaping long-term F&I strategy
  • General managers accountable for F&I performance
  • Finance directors building the product menu and desk
  • Finance managers presenting products every day
  • Independent dealers building a focused product shelf
  • Multi-rooftop dealer groups standardizing across stores
Commercial & fleet

Commercial Vehicle Coverage

Protects: Work trucks, vans, and fleet units.

For customers
Protects uptime and controls repair cost for the business owner.
For dealers
Extends the product shelf into commercial and fleet deals.
Learn more about commercial coverage

3D car: “Car Concept” by Eric Chadwick, Darmstadt Graphics Group, CC BY 4.0.

The full automotive shelf

Every automotive product we place

Vehicle Service Contracts

  • Vehicle Service Contracts

    Exclusionary and listed coverage across new, CPO, used, and EV. The stable line and primary reinsurance input.

    Details

    We offer exclusionary, powertrain, high-mileage, electric vehicle, and hybrid coverage backed by trusted administrators with roadside assistance, app-based tools, and fast claims handling. Every contract is matched to the segment it is sold into: luxury, CPO, used, BHPH, or fleet. A customer with a contract has a reason to come back to the service drive, and eventually to the showroom.

    Learn more →
  • EV Service Contracts

    Exclusionary coverage for the electric drivetrain: battery, charging system, drive unit, and power electronics.

    Details

    Purpose-built coverage for EVs and hybrids: high-voltage battery failure, charging hardware, electric drive unit, and power electronics, the components a standard VSC routinely excludes. Compatible with Tesla and the major EV brands.

    Learn more →
  • Commercial Vehicle Service Contracts

    Coverage for work trucks, vans, and fleet units that keeps the business moving.

    Details

    Service contracts built for commercial and fleet vehicles, protecting uptime and controlling repair cost across a commercial portfolio.

    Learn more →
  • Fixed-Ops Lifetime Parts & Labor

    A lifetime parts & labor warranty that drives service-department retention.

    Details

    A lifetime parts and labor program that keeps customers returning to your service drive, building fixed-ops revenue and long-term retention from the F&I office.

    Learn more →
  • Service Contract Financing

    Let customers finance their service contract outside the vehicle loan.

    Details

    Financing options that let customers pay for a VSC separately from the auto loan, expanding affordability and lifting product penetration on deals where the payment is tight.

    Learn more →
  • AfterSale Advantage

    Reach the customers who left without a service contract, after delivery, with no added staff or F&I time.

    Details

    An AGWS program that works the customers the finance office did not sell: those who passed on protection, cash buyers, owners whose factory warranty is ending, and service customers with no coverage. Outreach runs under your dealership brand and customers enroll digitally on their own time. It never touches the deal, and the dealership earns a commission on every contract sold.

    Learn more →

GAP Protection

  • GAP Protection

    Standard GAP and No Chargeback GAP: the same protection for your customer, and a choice about who carries the cancellation refunds.

    Details

    Both cover the gap between the insurance payout and the remaining loan or lease balance after a total loss. On Standard GAP a cancellation refund is charged back to your store for the whole term. On No Chargeback GAP the administrator pays it after 90 days, for a higher cost per contract. One page shows both prices for your store and works out which fits on your own numbers. Terms up to 96 months, aligned with F&I Sentinel.

    Compare both and see your price →

Ancillary Products

  • Tire & Wheel

    High-margin ancillary with strong attach and predictable claims economics.

    Details

    Road hazard tire and wheel coverage offered bundled or stand-alone. One of the strongest ancillary attach products on a properly structured menu, with predictable claims behavior that makes it a solid reinsurance line item at volume.

    Get in touch →
  • Battery & Key Protection

    Low-cost anchor product with strong attach on a properly structured menu.

    Details

    Covers lost, stolen, or broken keys, including key fobs and transponder keys, plus battery protection. Low price point makes it easy for customers to say yes, and the resulting attach rates make it one of the most reliable per-deal revenue contributors on any F&I menu.

    Learn more →
  • Pre-Paid Maintenance

    Bridges F&I to fixed-ops. Locks future service to the rooftop.

    Details

    Covers scheduled maintenance intervals and keeps customers returning to your service drive instead of going to a competitor. One of the best tools for building long-term customer loyalty and increasing fixed-ops revenue from the F&I office.

    Get in touch →
  • PowerBuy Depreciation

    Repays the customer’s down payment and equity, up to $10,000, on a total loss.

    Details

    PowerBuy equity protection repays the customer's down payment, trade equity, and payments made, up to $10,000 on a total loss or theft. It pairs naturally with GAP on deals with meaningful money down and gives the F&I manager a concrete, easy-to-present benefit.

    Learn more →
  • Deposit Protect

    Protects the customer’s deposit and strengthens the up-front commitment.

    Details

    Deposit Protect safeguards a customer's deposit, reducing friction at the point of sale and reinforcing the buying commitment. A simple ancillary that rounds out the menu and supports a smoother delivery.

    Learn more →
  • Theft & Etch

    Anti-theft and identity protection bundles. Solid attach, clean claim economics.

    Details

    Window etching combined with anti-theft protection and in many programs identity theft coverage. Solid attach rates with clean claim economics. Easy add-on that rounds out the menu without adding administrative complexity.

    Get in touch →
  • Appearance Protection

    Xzilon, Ultimar, or EcoPro coatings. Strong reinsurance line item.

    Details

    Paint, fabric, and interior protection with a certified guarantee. Programs include Xzilon, Ultimar, and EcoPro coatings suited to different inventory profiles. A strong reinsurance line item when paired with VSC volume, and one of the highest-margin products on the shelf.

    Learn more →
  • GPS Tracking

    LoJack-backed recovery with connected-car retention features.

    Details

    LoJack-backed stolen vehicle recovery combined with connected-car features that keep customers engaged after the sale. Tracks vehicle location, monitors driving behavior, and provides roadside alerts. Doubles as a retention tool that brings customers back to the store.

    Learn more →

Growth & Operations

  • Capital Advance

    Fast access to working capital based on F&I performance with no additional debt.

    Details

    Leverage your F&I performance for immediate cash flow without taking on additional debt. Use it to expand inventory, remodel facilities, or pursue growth opportunities. Your reinsurance program builds long-term reserves in the background while capital advance keeps you liquid in the near term.

    Learn more →
  • NextGen Virtual F&I

    Fully remote F&I department for stores with staffing gaps or high weekend volume.

    Details

    A fully remote F&I department operated by experienced professionals. Handles the entire process from product presentation to compliance and funding, while working alongside your sales team. Higher profit per deal, faster funding, and complete compliance without adding headcount.

    Learn more →
What are F&I products?

The protection plans, warranties, and vehicle service contracts in the finance office.

F&I products (Finance and Insurance products) are the protection plans, warranties, and vehicle service contracts offered in the dealership's finance office. They protect the customer's investment, build trust, and create long-term value for both the customer and the dealer. Common F&I products include vehicle service contracts, GAP protection, limited warranties, appearance protection, and bundled plans that may cover key replacement, tire and wheel damage, and windshield repair.

For dealerships, the right F&I product lineup does more than generate immediate profit. It drives customer retention by bringing buyers back into the service lane, strengthens the reputation of the store, and can even create wealth through profit-sharing or dealer reinsurance programs. Choosing and structuring products with care ensures they align with the inventory you sell: high-line luxury, EVs, or pre-owned.

F&I Training

Coaching that changes what happens in the box.

Product knowledge alone doesn't close deals. Communication does. Our training is built around real objections, real customer conversations, and the specific dynamics of your store. We work with your finance managers on menu presentation, value-building language, and the moment-to-moment responses that decide whether a customer says yes.

Training isn't a one-time event. We show up, review deals, and coach on what actually happened, not what should have happened in theory. The goal is a finance office that performs without needing constant management, because the team knows exactly what to say and when to say it.

Dealer Timeline & Adaptive Training

A living record of your store's F&I growth.

Every store we work with gets a dedicated Dealer Timeline: a running log of visit recaps, training milestones, performance notes, and coaching adjustments posted directly to your dealership. It is an active record that holds us accountable and keeps the entire team aligned on what we are working on and why.

The training adapts based on what the timeline surfaces. If penetration on VSC is strong but GAP is lagging, we adjust. If a new hire joins the finance desk, we onboard them against the same playbook we built for the store. The Dealer Timeline makes adaptive training possible because we actually know what happened last time we were there.

Product knowledge drives performance

Products only perform when managers can present them.

A product shelf is only as strong as the finance manager presenting it. Products perform when managers understand what they cover, who they are right for, and how to explain the value clearly, ethically, and consistently. That is why the product strategy is paired with the Adaptive Training system, not handed over as a price sheet.

It starts with product knowledge, becomes value on the menu presentation, holds up through objection handling, and stays transparent through compliance. Not sure where your team stands? The Finance Manager Readiness Assessment scores your department across all eight pillars in five minutes.

F&I products and dealer reinsurance

How products connect to long-term strategy.

Product mix, penetration, claims performance, and consistency all influence a dealer participation strategy over time. Reinsurance is a way for a dealer to participate in the underwriting results of the products their store produces, so a strong, consistently presented product program is the input that makes the strategy meaningful.

Learn how the participation models work in the dealer reinsurance guide, compare program structures, weigh options side by side with the comparison tool, and see our approach to transparency. This is general information, not tax, legal, or investment advice; structure decisions should be made with qualified advisors.

Our approach

How Elite FI Partners builds product strategy.

  • Product reviewWe start with what you offer today and how it is performing.
  • Dealer goalsThe strategy is built around your goals, inventory, and customers.
  • Product mixA focused, relevant menu, matched to what you actually sell.
  • Administrator selectionAdministrators chosen for claims handling, stability, and fit.
  • TrainingAdaptive training so managers present products clearly and consistently.
  • Menu processA transparent, repeatable menu presented to every customer.
  • Performance reviewsRegular review of penetration, mix, and claims against the goals.
  • Reinsurance alignmentProduct strategy aligned with a long-term participation approach where it fits.
  • Ongoing supportCoaching and support that keep the program improving over time.
How it compounds

From products to long-term growth.

  1. F&I products
  2. Product knowledge
  3. Menu presentation
  4. Customer understanding
  5. Product penetration
  6. Dealer profitability
  7. Reinsurance performance
  8. Long-term growth
The Partnership

What dealers actually get.

The product menu is the surface. Underneath it: rate negotiation with lenders, claims-handling escalation, monthly review of penetration and per-vehicle revenue, training for the F&I bench, on-site coaching to break specific objections, and a Dealer Timeline that keeps every visit connected to the last one. You don't buy products from Elite FI. You operate an F&I department with us.

Next steps

Recommended resources.

FAQ

Frequently asked questions about automotive F&I products

What are automotive F&I products?

Automotive F&I (Finance and Insurance) products are the protection plans and coverages offered in a dealership finance office: vehicle service contracts, GAP protection, tire and wheel, appearance protection, key replacement, GPS and theft protection, deposit protection, EV and hybrid coverage, and commercial vehicle coverage. They protect the customer during ownership and give the dealership a way to add value, profit, and retention beyond the vehicle sale.

Why are F&I products important for dealerships?

The right F&I products protect customers, improve the customer experience, and support dealership profitability and product penetration. They bring buyers back to the service drive, strengthen retention, and, when production is consistent, feed long-term participation strategies such as dealer reinsurance. They also give finance managers something genuinely useful to present, which builds confidence in the box.

What F&I products should a dealership offer?

There is no universal lineup. The right mix depends on the inventory you sell and the customers you serve. Most stores build around vehicle service contracts and GAP, then add ancillary products like tire and wheel, appearance protection, and key replacement where they fit. EV-heavy and commercial stores need coverage built for those vehicles. The goal is a focused, relevant menu, not the longest one.

How does product knowledge affect F&I performance?

Significantly. Products only perform when the finance manager understands what they cover, who they are right for, and how to explain the value clearly. Strong product knowledge supports a confident menu presentation, calmer objection handling, and accurate disclosure. It is the foundation under penetration and PVR, which is why we pair products with adaptive training rather than just placing them on a shelf.

How do F&I products connect to dealer reinsurance?

Product mix, penetration, claims performance, and consistency all influence a dealer participation strategy over time. Reinsurance is a way for a dealer to participate in the underwriting results of the products they sell. A strong, consistently presented product program is the input that makes that strategy meaningful. This is general information, not tax, legal, or investment advice; structure decisions should be made with qualified advisors.

Why does training matter when selling F&I products?

Because the product is only half of it. The other half is how clearly, ethically, and consistently it is presented. Training builds the discovery, menu presentation, product knowledge, and objection-handling skills that turn a good product shelf into real penetration, while keeping the process transparent and compliant.

How often should dealers review their product mix?

On a regular cadence rather than only when something breaks. Reviewing penetration, product mix, claims behavior, and cancellations against the goals you set surfaces what to adjust: a product that is not landing, a gap in the menu, or a coverage that no longer fits the inventory. Performance reviews keep the product strategy current as the store changes.

How can Elite FI Partners help improve our F&I product strategy?

We start with a review of your current products, goals, and numbers, then align the product mix, administrators, training, and menu process around your store, with reinsurance alignment where it fits. From there it is ongoing: coaching, performance reviews, and support that keep the program improving rather than treating products as a one-time setup.

Ready when you are

Two ways to start.

Set your store up yourself, or have us walk you through it first. Either way you start in the same place.

Do it yourself

Sign your store up now.

Answer a few questions about the store and pick the products you want on your menu. We confirm the details with you, then open the accounts and send the paperwork.

Talk it through

Review your F&I product strategy.

Tell us where your store is today. We'll review your products, penetration, and goals, then show you where the right product mix, training, and support can take your finance office.

Not ready for either? See your own numbers first with the finance manager readiness assessment. About thirty quick questions and five minutes, no contact details needed. See where your finance office is strong and where it is not.